Misinformation on Social Media: Between Usage Practices, Digital Literacy and Social Influence

Abstract

The rise of social media as a primary source of information has significantly changed how individuals access, consume, and share content. However, this shift has also facilitated the spread of disinformation, with notable effects on public opinion, particularly among younger users. This study investigates factors influencing the acceptance of false or misleading information on social media, focusing on variables such as media literacy and interpersonal trust. Based on an online survey of 187 participants, it examines patterns of social media use, levels of digital literacy, and trust in content shared by friends and social groups. Findings indicate that higher levels of Communication and Digital Literacy are associated with lower susceptibility to disinformation, whereas unverified interpersonal trust increases acceptance of false content. Interestingly, time spent on social media showed a negative correlation with disinformation acceptance, suggesting that prolonged exposure may foster critical thinking. The study concludes that addressing disinformation requires an integrated approach, combining media literacy education with awareness of online social influence. Its originality lies in connecting sociocognitive variables with digital practices, offering a critical perspective on how disinformation is accepted in online spaces. This research contributes to academic discussions and informs media education policies aimed at strengthening digital democracy.